Why Do People Hate Changing Their Web Hosting Provider? Even Bad Ones

We hear many times about good clients who are still stuck to bad hosting services. We try to rationalize and investigate as to what is it that could be making their hosting provider so magnetic. In our quest for reason and understanding, we realized that not every client makes wise decisions. This article highlights some of the reasons why people hate to switch to a new host, even after experiencing mediocre or bad service with high pricing.

Resistance to change

In most large organizations, which have a lot of staff, there is often a resistance to change their system of working or even switching to a new system or new provider. The staff are already accustomed and have set themselves well into the old system and so have the managers and supervisors. A change in the system or in the way of working is pretty unnerving for many staff members, especially those who are elderly or who are new. Even managers don’t want the headache of re-training the staff and having to tolerate excuses due to lack of knowledge of the new system. This is true when companies switch their web hosting and data storage providers as well. This can easily be overcome with the appropriate training and maybe even counselling. The training will reassure the staff that they are switching to a more efficient and modern system.

Comfort Level

Once you have developed a congenial rapport with your web host, it is difficult to part ways, especially due to the friendship that has developed with the team. This may lead you to stick to a web host who overcharges you or gives your bad support. But due to the friendly relations, you would prefer to turn a blind eye rather than put your foot down and make the first move. This often leads to things becoming worse and the relationship becoming more like a hostage situation. It’s like the “Stockholm Syndrome” where you as the customer are sympathizing with your hostage taker i.e. the web host. Realizing this early can save your business a lot of money and also a lot of time spent with unproductive or inefficient systems. A client who recently switched to our service was hosted with a local provider for over 12 years. The local provider was his good friend and had helped him to setup the website initially. However, when he realized that the old web host had been charging him o
ver $600 annually for a 10 GB account, he flipped over. Things got sour and they separated on an unpleasant note.

Lethargy

Many clients suffer their web hosting experience due to their own lethargy and laziness to switch. They procrastinate searching for a web host or claim that they are too busy with other things. What they don’t realize is that if they were to monetize their website and switch to a cheaper and more efficient web host, they may not only save money but make more money with the additional business. It’s more of mental lethargy rather than physical.

Lack of knowledge

Many elderly entrepreneurs who setup websites when no one even knew about them, are still stuck in that era. Those who were once pioneers in having an online portal are now subject of “How not to make your website” tutorials. This is usually due to their lack of knowledge that there are better and newer technologies available. The same old web hosting has been going on for ages. We were once studying a website for transferring to our services, when we realized that the version of IMAP running on that server was so old that the firm that did the coding had gone out of business since 10 years. The IMAP server was last updated in 1998 and has been stuck at the same version since then, oblivious of all the new viruses, vulnerabilities and threats that are existent. Online window shopping and even reading up on the latest in the hosting industry can surely help you decide when and how to upgrade your web hosting infrastructure.

Freebies

One of the silliest reasons that we have heard, for sticking to a bad web host was that the web host was giving some freebies bundled with the package. What were those freebies? Free clipart and free web templates. For those readers who have still not understood the silliness of the situation: You can get free clipart, free web templates and even a free website builder, without being bound to your hosting service or being subject to the mediocre support that they provide.

Doing a bit of research on Google could help you save a lot of money and also make your online presence more impactful for your business.

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Web Hosting Account Cleanup For The Christmas Season

Ever heard of spring cleaning during the winter? There’s no better time to do some maintenance and keep an eye on your web hosting account, than the Christmas season. With a string of holidays at your disposal and lots of time to spare, it makes most sense dedicating a bit of this time to keep your website in good health. This article deals with a couple of things that you should do to take care of your hosting account this Christmas. These are things which are often neglected round the year and can help to avoid a major issue in future.

Email filter and forwarders

Every vacation we setup automatic responders to let people know that we are on vacation, but we rarely remove them after we are back. Auto Responders are set to expire automatically after a designated period, however, the auto responder is only deactivated and not deleted. These can pile up and be a nuisance in future. Similarly email forwarders can also accumulate over time and be forgotten even after they are no longer needed. Regularly reviewing these options to ensure will help you to keep your account organized. Since we don’t get time round the year, it’s best to start this season.

Scan your hosting account for malware

Malware and Virus scanning can be a time consuming process which is why most people with large accounts keep putting it off for later. While there maybe nascent threats sitting in your folders, these will never get discovered until you do a full scan of your account. You maybe surprised to note how many infected filed your account was harbouring all the while. All it takes to scan for a virus is the click of a button. Simply start the scan and head out for that Christmas Day lunch. By dinner time you will be presented with a list of threat files and actions to be performed to clean them up.

Take a Backup

Although this should be a weekly task to perform, most of us haven’t even done this in 2 years. It’s time you get down to making your first backup. You will need to clear up some space in your account to accommodate your backup, but once you have enough free space, you can backup everything in a jiffy. Most control panels allow you to perform a full website backup in just 1 step. You don’t need to do any manual file transfer or copy pasting. Might as well get something done over the long break. You will be surprised at how easy it is to get done and will get you into the habit of regularly taking backups.
Upgrade your software

Content Management Systems drive more than half of the World’s websites. Not many people are even aware that a new version of their CMS exists or that they need to urgently upgrade their website software. Keeping your core files, plugins and themes regularly updated is a good practice from the security perspective and even from a continued progress point of view. This Christmas, give your website what it deserves the most – an upgraded Content Management System! Not only will you be securing your site from vulnerabilites, but you will also avoid getting those pesky reminders everytime you login to your system.

Take a look at visitor traffic

Your control panel will usually have your website statistics installed and activated by default. The information will let you see visitor data of the past days and will allow you to know about how your website is being accessed. Visitor stats can also reveal important information and indicate abnormalities in your websites performance. Most statistics software show you a graphical representation of your visitor data. They also show you location and bandwidth consumed by your visitors. Attacks on your website or error pages can be detected by analyzing the patterns of your website statistics. Better to be safe than sorry and it is best to keep an eye out at least once, if you haven’t done it this year.

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And the Answer Lies With? 4 Key Elements of a Home Based Business

I just received an email from a perspective customer or downline member in my personal email account. He had opted in to an online marketing opportunity that I promote . He was curious about making money online, as we all are. His email went something like this: “Do you think your opportunity is really the answer? Just Curious.”

First of all, before I comment or respond to this email, let me put myself in the position of the perspective downline member. The thoughts I consider include the following: I wonder what is going through his mind? What is he looking for? Is he trying to find a way to make a full-time or part-time income from home? Has he been unsuccessful thus far in his attempts? What service can I offer him to change his outlook? Can I change his outlook or even his financial future? Does he have any experience online or is he new to online marketing?

These are all questions I ask when someone approaches or inquires about me becoming their sponsor. You see, a sponsor is much more than a recruiter. I am not involved in recruiting per se. I am involved in sponsoring. What’s the difference you ask?

Sponsor vs Recruiter

In my opinion, a recruiter is someone that attracts inquiries into online marketing opportunities via various online methods such as enticing ads offering to make so much money, offering pie in the sky get rich quick programs or schemes, offering retire in 30 day programs, etc. You get the picture. Now don’t get me wrong here. These advertisments may allow you to achieve exactly what they entail. However, in my experience, the odds of that happening are slim and none.

A sponsor on the other hand, has a responsibility. A responsibility for the success of the newcomer. A responsibility to provide all he or she can in order for that person to achieve whatever it is they seek. When you as a sponsor, accept this responsibility, you separate yourself from those seeking to recruit.

In my opinion, there are 4 key elements to success in your home based business. The 4 elements are discussed below.

1. Is your business simple to understand?

There is nothing more frustrating than trying to figure out how a particular online business operates? What’s more frustrating is trying to figure out how you are going to make money with a business you don’t even understand. My advice is to take the advice of billionaire investor Warren Buffet. He says, and I paraphrase, “If I can’t understand it, I’m not investing in it.” Make sure you understand the business before getting involved.

2. Is your business easy to duplicate?

What’s the point of internet or network marketing if newcomers can’t duplicate the business? Exactly. None. Follow the McDonald’s motto of “One on every corner that anyone can run” and your business will prosper.

3. Does your business have a simple marketing system?

The rule of thumb in any online business is the same as any offline or brick-n-mortar business. KISS. Keep it simple stupid. A simple marketing system should include one with easy to use lead capture pages, autoresponders, sales pages, and products.

4. Does you business have a simple product?

By now, you should be starting to see a pattern here for a successful online marketing business. That’s right. The simpler the better. Make sure your product is simple, cost effective, easy to use, duplicatable, and helps others.

To answer the email above to the question, “Is your business opportunity the answer?”, I would respond by saying this: “Any online marketing opportunity can provide you the vehicle to get you where you want to go. It’s up to you to take it for a drive”.

If your business contains the four elements above, then get behind the wheel and take action. The answer lies with “YOU”.

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Why Over 90% of Internet Startups Fail Today

Do you know anyone who would like to quit their job and work from the comfort of home on their computer?  Do you know anyone who has quit their job, jumped onto the internet with no preparation, no education, and no training with hopes to make a living online?

The fact is that according to many sources, more than 90% of all internet business start-ups end in failure within the first 120 days.  Yes, you read that right.  9 out of 10 are out of business within 90 days.  This failure rate should be a warning to those that are unhappy with their 9 to 5 and looking to  make a living online from home.

However, there is that other 10%.  What is the other 10% doing that the 90% isn’t?  There are many factors to consider.  The most important is that success doesn’t happen overnight.  Have you ever read an email that says something like, “Turn $2.95 into $5,000 per month in 30 days?” or something similar?  I think we have all seen those.

Success happens because people in the 10% have the right ideas about internet marketing and how it works.  The key word here being “work”.  For example, if you went to your 9 to 5 job and when you showed up at the office you did absolutely nothing.  Do you think your employer would be willing to pay you?  I think not. However, the other 90% believe they can get a website online, and wahla,  no work required.  They couldn’t be farther from the truth.

The other 10% of successful internet marketers list 4 important factors for a successful internet business.

1 – Self-discipline.  This is probably the most difficult for your typical 9-to-5’er to overcome.  You see, that person is used to having instructions given to them and they carry out their assignment.  The do what they are told and get a paycheck on Friday.  Anything to keep the boss happy and get paid, right? 

Well if you want to make a living online from home is anyone gonna be there to tell you what, how and when to do it?  I think not.  If you want to make a living online from home be prepared to work.  Most internet marketers I know have put in long and tedious hours to get their business where they want it. 

2 – Non-stop training.  The internet moves fast and changes abruptly.  Be prepared to adjust accordingly or get left behind.  You see, you have to lose the employee mindset.  This is your business.  Treat it like a business.  That means you do whatever you have to do to make it work.

3 – Have a plan.  The ‘ole saying “Plan your work and work your plan” is never more true than in your home business.  You must know the what, when, where and  how to get you where you want to go.  Make sure your plan is long-term and not get rich quick.  You may have to adjust your plan as you go and a ‘never give up’ attitude will serve you well when working from home.

4 – Seek advice from those that are living it.  Most successful internet marketers will tell you straight forward that they learn most of their internet skills from other internet marketers that have accomplished what they want to accomplish.  The internet is  a copy-cat world.  Learn from others and seek a mentor.

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How To Start Internet Business The Easy Way

The most straightforward way to start an online business is to sell products or services that have already been created and have resources and materials ready for you to use. Every time you sell the product the product owner will pay you a commission. This business model, known as affiliate marketing, is how many successful internet entrepreneurs started their own online home business. So how does it work?

Starting An Online Business The Easy Way.

All good affiliate programs have a wide range of resources to help you start an online business and sell products online. This can include banner advertisements, suggested keywords, a report to give away for free, and pre-written articles, blog posts and email messages.

Your primary task is to get prospective customers to click on your affiliate link that will take them to the product sales page or, ideally, to a squeeze page where you offer them a free report (provided by the product owner) on the subject of your product in return for their name and email address. When you have their email address you’ll be able to market to them after the initial sale. If you only direct traffic to the sales page and the prospect does not buy anything you have lost all contact with that customer.

To get traffic to your squeeze page you can use strategies such as pay per click advertising, written content on article directories, classified advertisements, banner adverts, blog posts and video marketing.

How To Do Online Business.

When you start an online business, very few people will buy from you the first time that they see your message, so you need to create a sales funnel. A sales funnel is the process that starts from the time when your potential customer clicks on your link to the time when they actually buy.

Your sales funnel starts with you driving traffic to your squeeze page using one of the strategies mentioned above. Your potential customer lands on your squeeze page and enters their email address on the page list to get the free report, that was provided by the product owner. They receive the free report, followed by a sequence of emails about the product, again written for you by the product owner. These emails will all include a link to the product sales page. Once the prospective customer has read all the benefits they will be more likely click on the link in your email and buy the product from you.

That’s why the number one rule when you start an online business is to build a list of potential customers. It means that you can send follow-up emails to your potential customers about your products and services at anytime, for free. To do this you will need an autorepsonder. An autoresponder can obtain, manage and organize your email list of customers, something that is almost impossible to do manually with an online home business.

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5 Tips For A Successful Home Based Business

The online business world is not as complicated as you may think and it’s just the big corporations that have profitable websites. Here are 5 tips to help you when you start your own work from home business on the internet.

1. Selling Other People’s Products.

An excellent way to start a genuine home based business is to sell products or services that have been produced by somebody else. It’s like being an online commission paid salesperson. This business model is called affiliate marketing. There is an almost unlimited variety of products available to sell as an affiliate. Websites such as Amazon, ClickBank or JVZoo all have products or services that you can choose from.

2. Producing and Selling Your Own Products.

Your other option for your home based business is to create your own product. This does not have to be an actual physical product. Millions of people use the internet everyday to find information and many are willing to pay for it. These digital products are easy to create and, once produced, can be sold again and again. This could be a digital eBook, videos or training series. You can even outsource somebody to create it for you and then put your name on it.

3. You Can Automate A Lot Of Work.

When you start a work from home business, it is very unlikely that you are going to be able to hire staff to help you get your business off the ground. But with an online business you do not have to do every task yourself and, as your business grows, it will become impossible for you to do everything. For example, by using autoresponder software you can automatically respond to enquiries, attract new customers, keep and build relationships with existing ones and up-sell or cross-sell your products and services.

4. You Can Do It Part Time.

It can also be a little daunting setting up a work from home business. An online business allows you to start slowly, step-by-step, in your spare time. You can work on it in the evenings and weekends and still have your regular day job. It can either become a useful second income generator or, as your online income starts to grow, the decision to work on it full time becomes easier as you have already established the foundations and a have a customer base.

5. You Can Get Help From Other People.

If you start a new job working for somebody else, there is normally someone who will help you in your first few weeks and months to show how to do your job properly. Why should this be any different for your work at home business? A reliable online business mentor can help build a successful home based business faster and more efficiently than you can do on your own.

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You Don’t Need A Revolutionary System To Have A Successful Business

When you first start out in business, you may feel you don’t have all the answers. That’s more common than you can imagine. However, that is no reason not to start sharing what you know with clients and recognizing the unique angle you bring that no one else can.

You are ahead of others.
No matter how short a time you’ve been in business, chances are you already know a lot just by getting started. That means you are further ahead than many who could use your help. You can say, “When I first started my business, I didn’t have a full practice, but I was a couple of steps ahead of people who had zero clients. So I am able to share what worked so far to build my business.”

You are still in the trenches, learning.
I did this when I started. Part of the appeal of working with me was that I was still growing my education as well. I talked about that and promised to share what I learned as I grew. I was not speaking from some pedestal; people could relate to me because I was like them, only a few steps ahead.

You add value without having a multi-million dollar business.
In your compelling story, you tell people about your “before” and then share the defining moment in your life. The point changed everything is so compelling for client attraction. That is your story and it doesn’t need to be a multi-million dollar one. You do not need to reach some outrageous pinnacle to inspire other people to take the steps you took to get where you are today.

Your simple decision can be compelling.
Even if you don’t have a defining moment, you can remember a day when you decided to change. Sometimes it can be as simple as, “I’m not doing that anymore” or, “from this point forward, I’m doing things differently.” Your ideal clients want to make that same important decision. Potential clients don’t always need some earth-shattering moment. For a lot of people, this is more believable.

You don’t need a revolutionary method.
Let me tell you something: so many of my students have this rampant fear that they don’t have something amazingly special about how they do business. Some believe that if what they do isn’t revolutionary or a patent-pending process, then it’s not good enough. The truth is (and I want you to really hear me on this) that you don’t need that.

You are unique and special, so be confident.
Even if there others are serving in the exact same way you are, so what? You have your own system and have learned things personally which makes your process specific to you. Certain aspects of what you do will appeal to some prospects and not to others. Your life experience and natural gifts make your offering unique to you. It’s time to feel confident in what you know, what you have learned and what you have to share.

Your Assignment:
Take time every day to review how far you have come and what you have accomplished. Keep a running list of your achievements and update it regularly. Make this a daily practice to build your confidence and recognize how it makes what you do unique and valuable. This confidence will help a lot with client attraction.

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7 Considerations Before You Join an Internet Marketing Company

I remember my first venture into internet marketing back in 2007.  My wife (at the time) thought I was nuts.  Maybe that’s why she is an ex-wife.  Anyway, that’s another story for another day.

Most internet marketers join or get involved in internet marketing for one reason, to fulfill a dream.  I simply liked the idea of having a worldwide market right at my fingertips.  Don’t be like me.  I jumped in full throttle.  It was fun, but a very expensive lesson. 

Take your time and make important considerations, as we have outlined below.  But be careful here, don’t get that dreaded disease I call “Paralysis by Analysis”.  Taking action is highly significant in your success.  Important considerations include:

1.  How long has the company been in business?

Is this internet marketing company a startup, or have they been in business for several years.  If it’s a startup, that’s not necessarily hands off.  I know some marketers that have a 5 year rule for the company to have been in business before getting involved.  I have gotten involved with start-ups, after studying the founders, their history and background.  However, take a look at the financial soundness of the company, the projections, and the long-term development goals.

2.  Is the product of high quality?

The quality of the product is fundamental to the  company’s success.  There are 2 schools of thought here.  One says, “A great product with poor managment is destined to fail”.  The other says. “An average product with great management will succeed”. 

Here’s my rule of thumb.  Do I need the product and is it beneficial to me?  Is it easy to use?  Is training others to use the product duplicatable?  If I really like the product, its easy to use, and others can learn it quickly with training, I’m more than halfway sold on that company.  My acid test for a final decision is “Would I use this product even if there was no compensation plan attached?”

3.  Who or whom is the managment team? 

The ownership and management team is very important.  As a matter of fact, if you come from the Fortune 500 corporate world, its most important.  Obvious questions include management’s background, experience, and company direction.

4.  What is the compensation plan?

There are several different compensation plans these days when it comes to internet marketing.  When I study these plans I have one determination in mind, and that is “Is the compensation plan fair to both full-timers who build massive teams and part-timers looking to make extra money”?  That is a question you will have to answer for yourself.

5.  Is the market global?

What is the potential reach of the company?  Is marketing strictly limited to the U.S.?  Is the company licensed to do business globally?  What countries can the company legally do business in?  As we all know, the bigger the potential market, the bigger the potential upside.

6.  Is their consistent, ongoing weekly training?

In my opinion, consistent ongoing weekly live webinar training is crucial.  After all, statistics show that approximately 90% of  new internet marketers fail within the first 90-120 days.  Why?  Lack of education and knowledge.  The internet is an education in itself. 

7.  What is your budget and initial outlay?

Are you desperate for money?  If so, this is probably not the gig for you.  Don’t spend your rent money in hopes of making a quick buck.  Internet marketing with a long-term approach should be your mindset.  Have a budget in mind and know your initial start-up costs.

In closing, whatever company you choose, make sure you treat it like a business, not a hobby.

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5 Skills You Need To Learn For Your Online Home Based Business

An online home business allows you to be own boss and manage your business any way you want. But there are a number of skills you to master to help your results and make your business more profitable.

1. List Building.

List building is most likely the most important component to developing a sustainable online home business. This list building process is about obtaining email addresses of potential customers and putting them into a database. Generally, a prospective customer needs to see your message 7 times before they are inclined to make a decision to purchase from you. Email marketing provides a cost effective and proven tactic to communicate with your customers.

2. Respect And Reputation.

Customers like to deal with and buy from people that they respect. If you set out to sell anything to anybody in the quickest possible time, your work from home online business will not be around for long. If you would not send an email to personal friend, then don’t send it to your list. In the same way, if you would not buy a product that you are trying to sell, don’t expect the people on your list to buy it.

3. Product Choice.

You can sell products created by other people or you can sell products that you have created yourself. In either case, you need to make certain that what your marketing promises that the product will deliver, is really what is provided. It only takes one poor product to damage your reputation. Verify every product or service carefully before you promote it and stay away from products that promise outlandish results in return for little or no effort.

4. Providing Value.

Think of your online home business as ‘telling’ rather than ‘selling’. If you are always trying to sell to your audience, they will start to tune out. But if you provide useful information, video tutorials, reviews, etc to your audience, they will come to see you as an authority in your niche. People who trust your opinions and knowledge will be more prepared to buy from you.

5. Automation and Outsourcing.

Often when starting an online home business your budget is limited and you try to do everything yourself. But at your business develops, you will need to invest in software that can do jobs for you automatically and look at tasks that you can outsource to others so that you can spend more time working tasks that generate profit. Software such as an email autoreponder is an absolute necessity for your email marketing. Another example could be that you’re spending hours trying to create graphics, which you could easily outsource for a minimal cost on freelance websites like Elance and oDesk.

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Developing a Successful Home Business

Staying focused and motivated are some of the main keys to developing a successful home business.  At start-up, these skills are necessary to create a plan and get the information and training you need to develop your ideas.  It is not possible to achieve your goals without first having a plan of action regarding the steps you will take to hit your target.  Everybody has a different style and some are more creative and less organized, so while we may take different paths to get to the prize, getting there will involve navigating to that end. Much easier if you know at least vaguely where you are going.

Try to stay on the most direct course if you want to accomplish your goals sooner rather than later.  This means you must focus in the middle of life which is often full of chaos.  There is a real art to not letting things distract you and/or prevent you from doing what you have planned.  Of course some things can’t be avoided and for these you should actually develop a contingency plan.  In other words, if Plan A is not working or there is some obstacle, then have a Plan B and do that instead.  The point of course is to keep moving forward and never quit or wait, no matter what.

Different things motivate different people.  For some they need to ‘visualize’ what they will buy with the money they earn and some teach even going so far as to cut out pictures of things and paste them to your mirror so you see the fancy sports car, the Italian villa, the diamond necklace, etc.  This may work in the long run but it seems kind of silly in that realistically your goal would be something in line with ‘earning my first $100 from my home business’ and it would actually be quite some time before someone was able to live the ostentacious life style.

Imagining fantasy sceanarios can be fun, and it might actually work to motivate someone, but at the same time there is an equal chance that someone will become discouraged when in the first years of developing a home business they are seeing lots of work and learning curves and have yet to see much in the way of tangible rewards.  This is just normal and nothing to get bummed out over.  It’s reality.  We have to work and invest our time and effort if we want to see the money.

While competing with other people is not that great of a way to motivate a lot of people, some might respond to this method.  More likely competing with yourself would be more appropriate. In other words just like exercising – at first you are sluggish and tire easily, but if you are focused and determined to keep it up, you will build momentum and feel stronger each time; you will naturally want to do more of what makes you feel good or that produces the desired results.  You can really get a great feeling of self-esteem from exercising, whether it is your mind, your body or your spirit.

Something else that has to do with mindset and might be considered a competitive strategy to keep motivated would be self-talk.  Self talk can be telling yourself that you can do so much more than what you are given credit for at your job.  You will show them or at least yourself that you can and you will earn more money than what they think you are worth.  You may also be pleasantly surprised at how liberating it feels when you can take control of your own financial situation and realize you can earn as much as you want to when you are working for yourself and not anybody else.

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